GAN Launches Internet Sports Betting for Parx Casino
June 28, 2019
Pennsylvania’s largest casino is now online offering Internet sports betting integrated with their on-property rewards program
Parx Casino’s nominated third party sports betting application software provider KAMBI was integrated by GAN into the GAN Platform.
Highlights
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Pennsylvanian regulated
Retail Sports betting is forecast to generate in excess of$100m 1 in gross win in the first 12 months andInternet Sports betting is forecast to generate a further$189m 2 in the same period, in addition to the Pennsylvanian regulated Internet Gaming market forecast to generate$200m 3 in gross gaming revenue online during the first twelve months of operation.
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Parx owns and operates the #1 land-based casino property in
Pennsylvania located a short distance fromPhiladelphia , Pennsylvania’s largest city. In the most recent fiscal year endedJune 30, 2018 ,Parx Casino generated$570m from on-property slot machines and table games, representing an 18% share of the Pennsylvania’s$3.2bn gaming market.
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GAN’s US-patented technology enables
Parx Casino patrons enrolled in the on-property loyalty program, to sign up online and instantly link their reward cards to their online account permitting those guests to trade in their reward points earned from on-property gaming for cash online and/or to earn rewards points from Internet gaming and/or sports betting to be subsequently redeemed on-property.
Management Commentary
“Following the launch in
“GAN has now ably demonstrated its abilities with both its overall Platform and sports betting integration capability. By leveraging GAN’s proven Platform,
Notes
1 US Industry analyst
2
3
About
GAN is a leading business-to-business (“B2B”) supplier of internet gambling software-as-a-service solutions (“SaaS”) to the US land-based casino industry. The Company has developed a proprietary internet gambling enterprise software system, GameSTACK™, which it licenses principally to land-based US casino operators as a turnkey technology solution for regulated real-money internet gambling, encompassing internet gaming, internet sports gaming and virtual Simulated Gaming. The Company has also launched digital user acquisition & retention marketing in support of the
For more information please visit www.GAN.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20190628005021/en/
GAN
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